Quick overview This workflow audits Meta (Facebook) Pixels for potential duplicate conversion counting by comparing browser Pixel vs Conversions API (server) activity and highlighting events active campaigns optimize for, then uses Anthropic Claude to generate pixel-by-pixel verification next steps and prints a prioritized audit report. How it works Runs manually to start the audit. Calls the Meta Graph API to list ad account pixels and fetch ad sets to identify the optimization events used by ACTIVE campaigns. Selects which pixels to audit (prioritizing pixels tied to optimization events, optionally overridden by a dataset ID list) and limits the scope to reduce API calls. For each selected pixel, queries the Meta Graph API for browser-vs-server event source totals and per-event counts. Classifies each pixel’s tracking setup (browser-only, server-only, or dual-source) and prioritizes pixels where optimization events may need deduplication verification. Sends the flagged pixel stats to Anthropic Claude to produce a concise JSON summary and a concrete “verify dedup” action per pixel focused on the optimization events.
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