Quick overview This workflow captures buying-signal leads via a webhook (or optionally polls a HubSpot list), generates a personalized LinkedIn intro and follow-up sequence with Twain, and posts the ready-to-send draft to Slack, with an optional step to stage the lead in a HeyReach campaign. How it works Receives a lead signal via a POST webhook (or, if enabled, runs every 15 minutes to pull contacts from a HubSpot list). Sets the Twain LinkedIn campaign and optional HeyReach campaign IDs, then normalizes the incoming lead fields (name, email, company, LinkedIn URL, and signal context). Deduplicates leads using a stable unique identifier so previously processed contacts are skipped on future runs. If the lead has no LinkedIn profile URL but has an email, optionally looks up the LinkedIn URL using Findymail (or an alternative provider you enable) and merges it back into the lead. If a LinkedIn URL is available, calls the Twain Generate Sequence API to research the lead and generate an intro message plus follow-ups, or posts an error to Slack if generation fails.
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