Quick overview This workflow triggers on new demo bookings (webhooks or Google Calendar), uses Twain to research the prospect and generate a personalized pre-demo sequence plus an AE brief, drafts the email in Gmail, optionally queues LinkedIn steps in HeyReach, and posts everything to Slack for review. How it works Triggers when a demo booking is received via a webhook (generic, Chili Piper, or HubSpot) or when a new Google Calendar event is created. Normalizes the incoming booking payload into a consistent format, filters to demo meetings only, and de-duplicates repeat bookings across executions. If no LinkedIn URL is provided but an email exists, looks up a LinkedIn profile URL using Findymail and merges it back into the contact. If a usable work email or LinkedIn URL is available, calls the Twain API to generate contact research, an AE pre-demo brief, and a multi-step outbound sequence; otherwise it posts a “skipped” notice to Slack. Builds an email-ready draft (subject and HTML body) plus previews for email and LinkedIn steps from the Twain output.
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